My name is Elena Pensini and I'm here ready to help you to plan your “once-in-a-lifetime†Lake experience.
I was born and raised in Tirano, an Alpine town in Valtline, Lombardy. I then moved to Milan where I graduated in business administration at Bocconi University. While studying business plans, economics, budget and law, I began to deepen my interest in luxury goods marketing and communication.
It is in the international atmosphere of one of the world’s most reputable academic institutions that I set myself the goal of finding a job matching my passions and skills.
among numerous candidates for a 6-months work experience in the Marketing and Communication Dept. Because I am passionate about cars and motorbikes (especially vintage ones!) this opening was a dream come true! Not only had I the chance to be involved in the launch of the new MINI in Italy but also to be eventually hired by BMW. Focusing on customer satisfaction during two unforgettable years, I definitively realized that working can be a pleasure.
After my stint at BMW, I worked for 5 years for a major Italian watches and jewelry company: Binda Italia.
In my role of brand manager of a property brand, as well as of the D&G watches and jewels brand license, I worked side by side with designers and trend setters literally breathing the style and fashion of Milan. This experience added a touch of design and creativity to my skills.
Marketing, Numbers & Style in the same job!
Having fallen in love with my husband’s hometown on Lake Como, I easily convinced him to move back to this amazing, elegant and classy place where people from all over the world come.
As a natural and consistent result of my personal, educational and professional path I entered the events industry. In 2011, following two years of training as a consultant, I became co-owner of Como in Style srl. During the next three years, I assisted high-demanding international clients in the organization of gorgeous bespoke events. Another great experience from which I have now moved on for another stimulating challenge!
If you're looking for a reliable, trustable and smiling partner able to realize one of a kind events, I'm here waiting for you with my brand-new challenge:
Elena Pensini - Events and Concierge
